Tom KennyThe Importance of Doing LessSome of the best work advice I ever received wasn’t work advice at all. It was basketball advice. A couple years ago a friend and former…4 min read·Dec 1, 2020----
Tom KennyThe Invisible StrategyI’m a strategist who doesn’t like strategy. Well, I suppose that’s not entirely true. In fact, I love strategy. I just don’t like seeing…2 min read·Mar 26, 2020----
Tom KennyHip Hop Music and the Future of AdvertisingThe song ‘Hold Up’ off Beyoncé’s most recent solo album has 15 different credited songwriters including Diplo, members of the Yeah Yeah…3 min read·Mar 26, 2020----
Tom KennyWhy I Don’t Talk About InsightI can’t tell you how many definitions of the word ‘insight’ I have encountered over the years. Yet somehow, despite its constant use, we…2 min read·Mar 26, 2020----
Tom Kenny6 Tips for a Great Creative BriefThis morning I was emailing a colleague some thoughts about what makes a great creative brief and it occurred to me there could be some…2 min read·Mar 26, 2020----
Tom KennySix Ways Blockchain Will Disrupt Marketing*Written with Zach Kula5 min read·Feb 21, 2018--1--1
Tom KennyPurpose, Now More than EverWhat popular culture can teach us about advertising in a post-Trump world4 min read·Jan 2, 2018----
